FireMail Makes Email Marketing Easy
Create a New Campaign
A campaign is a collection of messages and prospects. FireMail allows you to either set up a newsletter campaign or an autoresponder campaign. An autoreponder campaign differs from traditional newsletter services in an important way. When a prospect is added to the campaign, they receive the first message in the campaign no matter when they are added. After the scheduled delay, they receive the second message and so on until they convert or opt-out. Each prospect is on their own schedule depending on when they were added to the campaign, unlike a newsletter in which all prospects receive the same message at the same time regardless of the date they were added. By using FireMail, you are able to control your relationship with your prospective customer.
Write Your Marketing Messages
The messages can be written in rich HTML or plain text. If you are making an autoresponder campaign, they can also be scheduled in sequence to be sent out daily, weekly, monthly, or any other period that suits your marketing objectives. Each message can have variations so you can split-test (A/B test) to determine which messages work best.
Import a List of Prospects
The contacts can be prospects, leads, customers, business partners, employees, friends, group members, fans, or anyone else that you want to contact.
Start Your Campaign
Once your campaign is in order, you are ready to begin!
Track the Results
There are various ways to track your success with FireMail. You can see deliverability rates, open rates, click-through rates, conversion rates, and more.
Optimize Your Campaign
Using the tracking statistics, you can see which message variations earned the best results. Using these powerful tools, you can perfect your marketing campaign.
Import More Prospects
As you add more prospects to an autoresponder campaign, each one starts from the first message, so each contact has a consistent experience. This ensures your perfect marketing campaign works each and every time.
Enjoy the Results of FireMail
Stop worrying about lead conversion. FireMail has it covered.
